By Startup Story Team
Zilo, a Mumbai-based fashion-tech startup, has successfully raised $4.5 million in seed funding, with the investment round co-led by Info Edge Ventures and Chiratae Ventures. The company plans to use this capital to strengthen its quick-commerce infrastructure, build stronger partnerships with fashion brands, and expand its operations beyond Mumbai into other metro cities across India.
A New Age of Instant Fashion:
Founded in early 2025 by Padmakumar Pal, a former Vice President at Flipkart and Myntra, and Bhavik Jhaveri, a seasoned entrepreneur, Zilo is redefining how fashion is delivered in India. The startup promises ultra-fast delivery of fashion products – often under 60 minutes – by combining a hybrid supply chain that uses dark stores and brand retail outlets. This approach bridges the gap between traditional e-commerce and offline retail, providing consumers with speed, convenience, and variety. Zilo currently offers products from over 250 well-known brands, including Levi’s, Puma, United Colors of Benetton, Snitch, Rare Rabbit, Reebok, Jack & Jones, and Manyavar, among others.
Seamless Shopping with a Tech Twist:
What makes Zilo stand out is its tech-driven approach to retail. The platform comes with features like home trials, where delivery executives wait up to 30 minutes while customers try on items and return unwanted ones on the spot. The company also offers instant returns, making the post-purchase experience smooth and hassle-free. In addition, Zilo has introduced AI-powered features such as personalised style recommendations, curated lookbooks, and smart scheduling through its chatbot called “Ask ZILO”. These features aim to offer a highly personalised and efficient fashion experience to India’s urban, digital-savvy youth.
Investors See a Scalable Future:
Investors are optimistic about Zilo’s potential to disrupt India’s fashion delivery space. Info Edge Ventures, known for backing successful consumer tech startups, praised Zilo for blending speed, personalisation, and trust – key factors in the evolving fashion market. Chiratae Ventures, which has previously invested in platforms like Myntra and FirstCry, highlighted the startup’s unique operational model and the founding team’s deep understanding of fashion and supply chain innovation. Both investors believe Zilo is well positioned to serve India’s growing Gen Z and millennial customer base that values both speed and style.
What’s Ahead for Zilo:
With the fresh funding, Zilo aims to expand beyond Mumbai to other major metro cities in India by the end of the year. The startup also plans to increase its product catalogue to nearly 100,000 styles, introducing new categories such as footwear, bags, watches, jewellery, and other lifestyle accessories – all timed around the upcoming festive season. Additionally, the team will invest in hiring across tech, logistics, and design to scale its platform while maintaining delivery speed and operational agility.
Leadership Quotes:
Padmakumar Pal (Co‑founder & CEO): ZILO is creating a space which has the best blend of online and offline retail experiences, where speed, quality and curation can coexist.
Kitty Agarwal (Partner, Info Edge Ventures): ZILO’s model delivers on speed, personalisation and trust … we’re excited to back a team that blends operational rigor with bold innovation.
